VMG DIGITAL GAMING
Call of War 1942
Increasing in-app purchases with stunning game visuals VMG was tasked with increasing downloads and in-app
READY TO PLAY?
Mobile-first ad creative to the control.
At VMG Digital are specialists at making your mobile game stand out! We work with independent studios through to AAA publishers to create impactful and highly original video advertising that delivers results.
We deliver with speed, volume and creative that stands out.
TIER 1 AND APAC EXPERTISE
Increasing market share or thinking of expanding? Our international team can culturalize your assets.
Read success stories
FAST REFRESH FOR RAPID TESTING AND LESS AD FATIGUE
Our packages offer a hero concept and multiple variations for rapid testing based on performance.
View packages
MADE TO PERFORM
We tap into player motivations to increase ad performance and produce creative that resonates with your audience.
Learn about motivation-based creative
Trusted by the top studios in the world
Previous
Next
With high saturation in the RPG mobile game market differentiation is challenging and media buy can be costly.
Playkot needed to stand out and expand the audience beyond the typical RPG player base with an enticing ad that appealed to multiple motivations for its title Age of Magic.
+
0
%
in Percentage of Payable Users (PPU).
VMG Digital’s concepts delivered 27% increase in percentage of payable users (PPU) compared to a 5% Playkot average.
Rovio trusted VMG Digital to produce a series of ads that showcased authentic gameplay and appealed to different types of audiences and player motivations to capture the largest audience possible for their game Phoenix Rangers.
0
%
of all app installs against other 7 ad sets.
- Decreased cost per install by 18%
- Increased CTR by 18%
“VMG Digital was very responsive and nice to communicate with. We are extremely satisfied with the experience”
VMG was tasked with increasing downloads and in-app purchases for Bytro’s Call of War 1942 game by developing assets that accurately reflected the gameplay while creating visually striking hooks to grab viewers’ attention.
0
%
of in-app purchases
- Ranked #1 and #2 out of 5 in a 2 week A/B test.
Competition amongst players of Woody 99 is fierce.
VMG tapped into this player motivation by creating a Wild West ad theme, where the competition for survival was very real!
Linking the game to popular culture and drawing on player motivations opened up Woody 99 to a much wider audience outside traditional puzzle game players.
Packages for Everyone.
ROOKIE
High impact and smart investment.$5050
$ 4600
per package -
1x<30s Hero Concept
-
3x Variations
FIGHTER
High value, high impact.$6250
$ 5650
Per package -
1x<30s Hero Concept
-
5x variations
Popular
PLAYABLE
Drive action with interactive format
From $ 6000
per package
-
1 Playable ad
-
1x 10s driver video
Reach out!
Rhian Gainsborough
Global Commercial Lead, Gaming.
Wendy Kartakisaris
Client Services manager, Gaming.